Focus on Your Future, Not Instant Gratification

In 1972, Stanford psychologist Walter Mischel performed a legendary experiment testing the correlation between willpower in children and future success.

A researcher would give each child one marshmallow. The researcher promised a second marshmallow to kids who were willing to wait and not eat the first one.

The adult would then leave the room for fifteen minutes, leaving each child with a choice:

1. Hold off the need for instant gratification, leave the marshmallow alone, and get rewarded with two marshmallows!

Or…

2. Eat the one marshmallow before the fifteen minutes were up, meaning they missed out on the second treat altogether.

The study found that kids who were willing to wait for the bigger reward grew up to have better results in several key life measures, including higher SAT scores and lower body mass indexes.

You may be experiencing your own marshmallow conundrum right now.

After all, it’s easy to give up when results are not obvious. It’s easy to push for instant gratification over long-term benefits.

But know that the effort you’re putting in now will pay off later. When a penny is doubled each day, it takes a long time to see results. But eventually, that positive momentum compounds, and you reach a threshold.

You may be experiencing your own marshmallow conundrum right now.

After all, it’s easy to give up when results are not obvious. It’s easy to push for instant gratification over long-term benefits.

But know that the effort you’re putting in now will pay off later. When a penny is doubled each day, it takes a long time to see results. But eventually, that positive momentum compounds, and you reach a threshold.

As a Trunited Business Owner, you’re currently working toward that threshold by taking small actions each day. All you need to do to is stay diligent, and there will be a LOT of marshmallows in your future!